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Question(s) / Instruction(s):

AIG is a worldwide insurance and financial services provider. The company used _____ advertising when it published an ad in which it asked why the 50 states in the United States cant function as one nation like the members of the European Union. Companies established to do business in one EU country can do business in them all. This is not true in the United States where each state has different laws.

A.            global

B.            homogeneous

C.            pioneering

D.            advocacy

E.            image

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