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Monster.com is a leading online, job-hunting website. A person hunting for a new job does not have to look at every listing on the website. He or she can type in a job description, and monster.com will find all the matching jobs plus continue the search and e-mail any new relevant listings. If the individual has to stop looking before seeing all the relevant jobs, monster.com will remember where he or she left off. Monster.com uses buyer-initiated

A.            choice boards

B.            personalization

C.            collaborative filtering

D.            hierarchical individualization

E.            media convergence

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