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Question(s) / Instruction(s):

Equipment-based services do not have the marketing concerns of inconsistency because

A.            equipment comes with warranties

B.            equipment can be easily serviced if something goes wrong

C.            people are removed from provision of the service

D.            equipment-based services generally deal more with industrial firms and fewer ultimate consumers

E.            equipment-based services are not really services at all but highly specialized products

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